Market research is so important to validate your business and avoid costly mistakes, but it is also the best way to learn where to find your ideal clients. However, market research is something that is often either seen as a very complex thing that only big corporate companies can afford or as a huge hassle…

When you are running your own business, you want to serve your customers and build as many positive relationships as you can. But when it comes to people asking you to do things for free, this can be really challenging. It is hard to know what to say ‘yes’ to without taking time and energy…

For so many of us who have a passionate belief in changing the status quo, knowing where to start and how to get started is the biggest challenge! Sometimes, the most important part of turning your dream of making a difference into reality is just to start somewhere! While having a great process for building…

So many solo-entrepreneurs struggle with the idea of selling their products and services. It feels uncomfortable and slimy because we have a big misconception about sales being about manipulating or controlling our customers. Here is a huge secret that many solo-entrepreneurs still do not know – you cannot control whether someone’s decision to buy your…